Timing Question for James Brausch

I've recently entered a new market. Here is my question...

When starting a blog in a new market, how quickly should you create your first product? For instance, you've entered the weight loss market. Would you suggest creating your product before or after getting results and proving that your methods actually work?

This may be a silly question, but as a copywriter I'm big on proof. It feels weird giving advice I haven't successfully followed myself. I'd appreciate your perspective. Thanks.

P.S. I'm not entering the weight loss market. I mention it only because I know you've begun to blog in that market.

P.P.S. To see how James responded to my question, go here.

Comments

[Joseph Ratliff]

In my opinion, depends on the product you are considering creating...

Some products you need to be first to market with to maximize profitability...and some you can do more testing and trials before entering a market.

Joseph Ratliff

[Kyle Tully]

"Would you suggest creating your product before or after getting results and proving that your methods actually work?"

Hey Ryan

I wouldn't sell anything I didn't know worked. You're getting into dangerous waters if you do.

Regards
Kyle

[Ryan Healy]

Kyle - I understand your concern. Here's what I mean...

Let's say you are overweight and you are entering the weight loss market.

You know how to lose weight, but you just haven't lost all the weight you want to yet.

Do you still create a product for that market even if you haven't achieved your ideal weight target?

Or must you become a success story first by personally demonstrating that your methods work?

Professors teach things all the time that they haven't personally experienced. So experience by itself isn't necessarily a prerequisite for teaching.

[Kyle Tully]

If you're talking about something like "eat right & exercise" then go for it.

But if it's a suppliment/exercise/crazy diet type product then I'd want to see the results first.

Regards
Kyle

[Robert]

I tried to submit a question to James Brausch for his "Open Question Time". However, my blog post never showed up on James' blog despite me including a link to his post. Is this because I'm using the free Google Blogger for my blog or is there some other reason? I'm new to blogging as you can see.

Thanks,
Rob

[Ryan Healy]

Hey Rob,

Good question. I've sometimes "pinged" other blogs and haven't gotten a trackback. This sometimes happens. I wouldn't worry about it too much.

Now, if all you do is link to somebody else's blog, you won't get a link from their blog to yours.

You have to send what's called a trackback. You can learn about trackbacks here.

I don't recommend using Blogger/BlogSpot. It is the worst blogging platform of all. Better to get your own domain and start a Wordpress blog.

Hope this helps.