My Photo

October 2012

Sun Mon Tue Wed Thu Fri Sat
  1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31      

Syndication


  • Syndicate "On Copywriting" on your blog or web site.

Technorati

« An Unusual Market Niche That's Working | Main | Wisdom Favors Age »

July 05, 2007

Comments

Diane Clancy

this is a good reminder that the real purpose of marketing (with integrity anyway) is to serve people (and help yourself - but the purpose must stay on giving something of value).

~ Diane Clancy
www.dianeclancy.com/blog

John A. Manley

Good points.

It's really about knowing what you are selling. Are you selling weight loss information, or you selling motivation, reminders, a "virtual coach," a regid path to follow.

Want to learn copywriting? Probably anyone could become a six-figure copywriter by just going to the library and getting every book ever written on the subject.

By getting on mailing list and doing long hand.

In fact, that's how I got started.

Who needs courses?

But, it keeps you on track. And I think that's one of the main selling points.

Like Dan Kennedy said in a recent newsletter, people want "babysitters" and "hand-holders."

If you're willing to do it, and know how to communicate it, then you got a business selling something Ryan could summarize in one blog entry.

John
http://www.RealityCopywriting.com/true_stories

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)

5 FREE Copywriting Gifts

Copywriting Resources

  • Scientific Advertising MP3
    Scientific Advertising MP3 audio book recorded in 21 separate chapters. Click to learn more.
  • Get Copy from Ryan Healy
    Direct response sales letters, ads, opt-in pages, and autoresponder emails. Click to learn more.
  • How to Get Clients Fast
    Struggling to start your freelance career? Discover how to get your first copywriting client in 14 days or less. Click to learn more.
Blog powered by Typepad
Member since 05/2004