Here's a tip.
If there's a blog you like to read, go read the archives. Or if there's a specific subject you'd like to read about, you can do a site-specific search on Google designed to get the results that you want. For instance, in the Google search field enter this:
site:michelfortin.com split test
This is what I just entered. I read a few of the articles and found exactly what I was looking for. I also found some good stuff I wasn't looking for... like this article on split-testing. If you have a moment, I highly suggest taking the time to read it.
The formula for site-specific searches on Google is this:
site:website.com keyword
For instance, if you wanted to search my blog for headlines, you would type this:
site:ryanhealy.typepad.com/copywriting headlines
Enjoy! And don't forget to read Michel's split-testing article. :-)
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