My Photo

October 2012

Sun Mon Tue Wed Thu Fri Sat
  1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31      


  • Syndicate "On Copywriting" on your blog or web site.


« Why Yahoo PPC Is 2nd Place | Main | Central City Woes »

September 15, 2006


John A. Manley

Thanks for sharing the report Ryan.

It could also be called..

Adwords: A New Hope

I wish I'd known that contextual ads could be bidded on separate. I could have saved myself a lot of money.

I think it's fair. When a prospect comes through the search engine they are actively seeking. When they come through contextual ads, they are probably just roaming around the net looking for free info. Why should an advertiser be paying the same for a lesser lead?

In the end, I think affiliate based pay is going to win over. Everything is heading towards paid-by-performance.


The comments to this entry are closed.

5 FREE Copywriting Gifts

Copywriting Resources

  • Scientific Advertising MP3
    Scientific Advertising MP3 audio book recorded in 21 separate chapters. Click to learn more.
  • Get Copy from Ryan Healy
    Direct response sales letters, ads, opt-in pages, and autoresponder emails. Click to learn more.
  • How to Get Clients Fast
    Struggling to start your freelance career? Discover how to get your first copywriting client in 14 days or less. Click to learn more.
Blog powered by Typepad
Member since 05/2004