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« The Paradox of Choice | Main | New Copywriter Gets His First Client »

October 13, 2007

Comments

Ken Dix

I see what you're getting at here, but I'm on the fence on this idea. Because there are times when negativity can turn people off much quicker than being neutral. It really depends on the context and situation.

Howard Stern's verbal attacks could be entertaining (as long as you're not the target), but there were times I stopped listening to him. Sometimes it's just too much.

In regard to prospects/customers, I think it's when they perceive that you are indifferent that you're in trouble.

And by the way, I like vanilla ice cream :-)

Ryan Healy

Ken - Thanks for offering some balance. I especially like your statement:

"In regard to prospects/customers, I think it's when they perceive that you are indifferent that you're in trouble."

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