Bloggers Are Connectors

Bloggers are connectors.

This finally hit me when I observed Terry Dean linking out to some of his favorite blog posts every now and then. He mostly writes his own blog posts. But he periodically refers his readers elsewhere.

I like this approach. It connects people. I've found some great blogs I wouldn't have known about otherwise.

And so you'll see I've adopted the same practice with this blog. When I read a great post about copywriting or marketing, I make a mental note or bookmark the page. When I collect three or more of these posts, I write little blurbs to tell you about them.

For example, here are two recent posts in which I listed some excellent blog posts:

• Three Must-Read Blog Posts by My Colleagues
• Inspiration, Negotiation & Writing Well

I think this is a good blogging habit to adopt. It's good for you and it's good for the blogs I link to. After all, creating a conversation and connecting people is what blogging is really about.