Not all risk is created equal. Which is to say some risks are "riskier" than others.
Let me explain...
It's better to take risks to make money than it is to take risks to spend money.
Most consumers get stuck taking big risks to spend money. They stretch for a Lexus. They stretch for a flat-panel plasma TV. They stretch for a house with "curb appeal."
This is the kind of stretching that hurts. It's the kind that causes money problems.
Better to stretch in different ways.
For instance, stretching your mind to the possibility of making six figures a year. Or stretching to write a riveting sales letter under deadline. Or stretching to get that well-connected dream client.
Do you see the difference?
Next time you catch yourself wanting to take a risk (money or otherwise)... to stretch beyond your comfort zone... ask yourself, "Am I taking the right kind of risk?" I promise it will help you make better decisions.
Caveat emptor: Risking money to earn money doesn't always work out either. Just ask me about my $30,000 vending machine mistake. That was a doozy...