Today, I was working with a client over the phone. He was having me review a page, and I was editing on the fly. In fact, I was dictating copy to my client and he was writing it down!
That's when he said, "What you're doing, I could never do."
It occurred to me then that I sometimes take for granted my ability to write. It's quite easy for me, and I naturally assume it's easy for other people too.
That seems to be how human nature works. Whatever you're naturally good at, you're likely to take for granted.
And when you take your skill for granted, it's easy to undervalue it.
I think this is a key takeaway. If you recognize a skill that you're taking for granted, realize that you may be undervaluing it. Then reprice accordingly.
P.S. Today, 5/1/07, I was speaking with another client. The first thing he said was, "Ryan, how do you do what you do?" I confessed I did not know. Anyway, I thought it odd that two different clients said basically the same thing within a 24-hour period.