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April 06, 2007

Copywriters On The Vital Few

It's August 8, 2006, and John Manley writes:

Here's the big point to remember: Decide on ONE self-promotion strategy. Follow it through.

I diluted my efforts by going in too many directions. I could have made twice as much money this year, by following that one piece of advice.

It's April 3, 2007, and Ben Settle writes:

In my experience (and this has just been in my life--I'm sure others will disagree) it's better NOT to try and be all things to all people--and not to try and master every single new "thing" that comes down the pike.

Instead, find the few things you're good at and spend 90% your time honing those skills.

Do you see a pattern here?

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Comments

More than a pattern! I'm taking this as a great cosmic hint... Focus!

Ryan,

In addition to focus...

Take action.

Just do it. Quit worrying about whether or not you will do it "right", get education on your chosen focus...

And do it, now.

Put a mini - plan together (don't take any longer than two hours doing this).

And get out there and give other businesses a chance to experience your valuable service. Right now.

Have you done it yet? :)

Joseph Ratliff
http://www.dynamicwebcopy.com

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