Fiction for Copywriters (And a Free Gift)

This fall, I actually read a fiction book. I don't read much fiction these days, but this book kept me flipping pages all the way to the end. Here's what kept me reading:

• The main character is a direct mail con-man.
• He sells craps systems that don't work through direct mail.
• One day, one of his craps systems works...
• ...Because of a crazy theory called Parrondo's Paradox.
• All of which leads to a fascinating discussion of spirituality and physics.
• Oh, and did I mention the mafia gets involved?

Okay, you might be scratching your head right now. How does an author seamlessly pull together so many seemingly unrelated elements? I don't know. You'll just have to read the book and see for yourself.

The book: God Doesn't Shoot Craps by Richard Armstrong

But here's the thing. While I greatly enjoyed the book, I'm not even asking you to read it. All I want you to do is go to Richard's web site to download a free gift for copywriters. It reveals how he went from $2,000 to over $22,000 per project--back in the 1980s!--by turning work away.

There's no cost, and you don't even have to give him your email address. Just go here and download the PDF, which is part of the way down the page. How's that for a good deal?

Of course, there are some more bonus gifts available if you buy his book from Amazon. That's why I bought the book in the first place. I read the free report and decided it was so good I had to have the others.

So I bought the book at Amazon back in November. I thought it was a good trade.

Just $11.20 for a bunch of great content from a direct mail copywriter who's written controls for some of the biggest mailers in the world. I'll let you decide if you think it's a good trade too. But first, go grab Richard Armstrong's free report for copywriters.

Comments

[Andrew Cavanagh]

I read Richard's report when it first came out and it does have some very good, simple strategies for increasing your copywriting income.

Kindest regards,
Andrew Cavanagh

[Joseph Ratliff]

Ryan,

I read this report when it came out as well.

I took a couple of nuggets and ran with them, with good results.

Heck, all I need to do is read your blog to keep abreast of the "good stuff" in this field.

Nicely done Ryan!

Joseph Ratliff

[James Palmer]

I've read that report before, but thanks for mentioning it again. It's a great example of how a happy accident can turn successful, but I don't know if everyone will be able to follow his example. Besides, I'd _love_ to get $1,000 per sales letter.